Telco Solution Overview
Powerful Service Innovation Platform for the On-Demand TV Generation
Today’s consumers have come to expect a sophisticated video user experience based on their daily interaction with tablets, smart phones, and their favorite websites. They also expect a blended video user experience with social media integration, quick access to their favourite content, and rich personalization. Unfortunately, telcos face major challenges to deliver an immersive, engaging TV experience that matches consumer expectations. Some of the challenges they face include:
- The inability to rapidly innovate and introduce new applications and services
- High STB porting and introduction costs
- Inconsistent experience across devices
Leading operators are now looking at a multipronged strategy to address these issues and power the development of a compelling user experience including:
- Cloud UI delivery
- New advertising models
- Rapid application innovation
- Interactive content
- Integrated web and social applications
- The newest user experience standards such as HTML5 and RDK
Multiscreen TV is an essential component of Telco operators next-generation services strategy. To deliver a superior customer experience, they require a carrier-grade solution that offers an excellent service delivery capability, unequalled business model flexibility and a powerful service innovation framework. These are essential to build and differentiate their brand in a hyper-competitive market.
Espial Telco Solution Overview
Espial provides proven multiscreen middleware and video CDN platforms that are simple to manage and easily integrated into the operator’s choice of head-end and back-office systems. From a service creation perspective, our solution is open, customizable, and flexible. The operator can build and deliver new IPTV applications using the Espial team, their own team, or through a third party. Our large operator solution suite consists of our industry leading applications: Espial Media Service Platform, Espial MediaBase, and Espial TV Browser. These products work together to provide a leading solution for multiscreen applications, video streaming and network recording, element and content management, and premium content.
Espial provides a superior multiscreen user experience with a customizable user interface and a rich set of applications including recording and pausing live TV, PVR, StartOver TV, Customized EPG, On-Screen Caller ID, Pay-per-View, Video-on-Demand, Favorites, and Reminders.